Why Did Starbucks Acquire Teavana?
“The acquisition of Teavana supports our growth strategy to innovate with new products, enter new categories, and expand into new channels of distribution ,” said Jeff Hansberry, president, Channel Development and Emerging Brands for Starbucks, who will assume leadership of the new subsidiary. Why did Starbucks close Teavana? Starbucks announced that it will close its … Read more